WORK → CASE STUDY

KING OF
THE SHELF

KING OF
THE SHELF

KING OF
THE SHELF

Client

Webcor Group

Kingstar

Kingstar

Kingstar

Industry

FMCG

F&B

F&B

F&B

Location

Beirut, Lebanon

Luanda, Angola

Luanda, Angola

Luanda, Angola

Services

  • Brand Identity
  • Packaging
  • Point of Sales Design
  • Brand Identity
  • Packaging
  • Point of Sales Design
  • Brand Identity
  • Packaging
  • Point of Sales Design
  • Brand Identity
  • Packaging
  • Point of Sales Design

Details

Everyone in Angola knows the Kingstar brand for being the best rice and tuna around. That's why, when we were approached by the Beirut-based producers to redesign their packaging, we were careful to maintain the iconic elements of the current design to ensure that it will still be recognized on the shelf as the brand everyone loves. Subtle tweaks in the logo, a playful splash of color, and a high-impact visual language takes this eye-catching brand into the modern age. Canned tuna never looked so good.

Everyone in Luanda knows the Kingstar brand for being the best rice and tuna around. That's why, when we were approached to redesign their packaging, we were careful to maintain the iconic elements of the current design to ensure that it will still be recognized on the shelf as the brand everyone loves. Subtle tweaks in the logo, a playful splash of color, and a high-impact visual language takes this eye-catching brand into the modern age. Canned sardines never looked so good.

Everyone in Luanda knows the Kingstar brand for being the best rice and tuna around. That's why, when we were approached to redesign their packaging, we were careful to maintain the iconic elements of the current design to ensure that it will still be recognized on the shelf as the brand everyone loves. Subtle tweaks in the logo, a playful splash of color, and a high-impact visual language takes this eye-catching brand into the modern age. Canned sardines never looked so good.

Everyone in Luanda knows the Kingstar brand for being the best rice and tuna around. That's why, when we were approached to redesign their packaging, we were careful to maintain the iconic elements of the current design to ensure that it will still be recognized on the shelf as the brand everyone loves. Subtle tweaks in the logo, a playful splash of color, and a high-impact visual language takes this eye-catching brand into the modern age. Canned sardines never looked so good.

Kingstar Outdoor Ad
Kingstar Sardines Packaging Design
Kingstar Rice Bag
Kingstar Tuna Packaging Design
Kingstar Shelf Talker

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© TRANSIT 2019. STAY CREATIVE.

© TRANSIT 2019. STAY CREATIVE.